Graphic Design

CSC Style Guide

Community Services Consortium has hundreds of partners and collaborators. Because of this, they wanted to make sure that their brand colors, font, and logo are properly represented in all materials made by them or others.

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This is exactly what a brand style guide helps to accomplish! It contains the color codes for all approved colors in their palette, along with all the approved fonts. It also shows the correct logo and how to use or not use it in designs. And, it includes rules about how to use imagery and photos to ensure the tone of messaging and visuals matches their desired brand appeal.

Lamplight Creatives - Blakesley-Creek-Farm-Print-Ad

Family Connects

Family Connects, part of the Maternal and Child Health program in Benton County, came to us for several graphic design needs. One of our first projects together was their appointment card.

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This card is sized as a business card so it can be inserted into the slot in the pocket of an informational folder new parents receive. The card is used for two things; to show the faces of the nurses that work within the program, and to inform the family of the date, nurse, and contact for that nurse that will visit their home. It was our intention with this design to establish trust immediately by showing the face of the nurse they would soon welcome into their home.

Lamplight Creatives - Blakesley-Creek-Farm-Print-Ad
LamplightCreatives_Casa-Latinos-Unidos-Hat-Design

Casa Latinos Unidos
Hat Design

Casa Latinos Unidos wanted a design that would fit on a baseball-style cap. They asked that the design feel neither masculine nor feminine and that it used colors and elements that represented their brand and audience.

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Their target audience are those of Latin American descent. Their existing brand elements use a lot of geometric shapes; diamonds, lines, circles. With this in mind, we liked the idea of a circular shape that encompassed the logo, one that pays homage to the sun – an element they said is rooted deep in their history.

Lamplight Creatives - Blakesley-Creek-Farm-Print-Ad

Flinn Law Northwest
Welcome Card

Flinn Law Northwest wanted a card and envelope in which all new clients to the firm would receive. They asked for the card to stay true to their brand essence, using their existing colors and elements.

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We chose to use the blues in their color palette, as color science tells us that blues are a trusted, calming color. We also used the lines and blocking seen on both the card and envelope to match those used in the layout of their website. This would allow a visual connection between their printed and digital materials to maintain brand consistency.

Lamplight Creatives - Blakesley-Creek-Farm-Print-Ad

CSC Community Graphic

Community Services Consortium wanted a graphic that illustrated their impact on our communities. They wanted the illustration to use their brand colors and to depict characters from all walks of life, with varying abilities.

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Since their programs run deep and take people down many paths, we used the path you see to guide you around the community to the areas that show specific services. The different areas represent their main programs, with a waysign that indicates that program. This illustration took almost a year to complete. Every program in their agency needed to be involved in and approve the imagery for their section. It truly took a village to create the final version!

CSC Annual Impact Report

Community Services Consortium creates an annual report each year, showing their impact on the community. For the second year, we partnered with them to visually tell their story similar to the style of an infographic.

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For this report, we had a lot of data collection involved, along with organizing that data and deciding what to highlight. As we chose what to showcase, we grouped it by program or service. We designed the report as a template that allows us to update the data points each year, swapping out imagery as needed.

Lamplight Creatives - SherwoodApothecaryLabel_Websized

Sherwood Apothecary Label

Belle came to us to design a label for her new calming elixir. Foxes, ferns, vines, and Sherwood Forest were our inspiration. As an herbalist, Belle dabbles in the realm of botanical blends that provide alternatives to traditional medicines, all while preserving ancient knowledge about those remedies. We knew with this project that we needed to take an earthy, Zen approach to the design.

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The color palette uses tones you would expect to find in a forest. The font we chose reflects an old-timey vibe to capture the essence of ancient wisdom. To stay true to the “magical healing forest” theme Belle wanted, we used various botanicals inspired by the ingredients in her elixir; the flower that wraps around the name is Blue Vervain, the main ingredient in her product. Throughout the design, we kept in mind that the design needed to be detailed enough but also scale down well because the bottle would be just 4 inches tall.

Lamplight Creatives - Blakesley-Creek-Farm-Print-Ad

Delta Assault Tee

Torch Craft Marine, a mini jet boat builder, organized an event in California in which mini jet boats would unite for a power-packed adventure. After the event, they were inspired to create a tee shirt as memorabilia for the crew that attended.

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The word cloud you see mimics the shape of the Torch Craft Marine logo (also designed by us). We thought using that branded shape as the shell for the words would be a clever connection to their brand. The words were submitted by the attendees who said that these phrases were repeated throughout the five day event, and became a bit of a running joke to them. The colors chosen represent the colors of the four mini jet boats that were in attendance as they pursued splash and speed in Discovery Bay.

Lamplight Creatives - Blakesley-Creek-Farm-Print-Ad
LamplightCreatives-CorvallisCommunityAcupuntureTrifold

Corvallis Community Acupuncture trifold

Leyna has worked with Lamplight for various projects, one of which was to create a new trifold brochure. The one she had was outdated and did not use her new brand color palette, also created by us.

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Leyna wanted her brochure to be in a place where she could edit it. She wanted flexibility to change messaging or update services as her business evolved. For this reason, we designed it in Canva, an easy-to-use web-based graphic design software. We created the messaging, adapted from the website copy we wrote for her. We also created a stackable version of her existing logo, as the horizontal one she had forced the logo on the front cover to be too small. Then, we provided Leyna the link to her new trifold so she can edit it by herself in the future.

Hughes Excavation Trifold and Postcard

Hughes Excavation came to us to create new branded materials after renaming the business, formally E.D. Hughes Excavating.

The trifold brochure and postcard content we used came from snippets of content used when we wrote copy for their new website. We love when a project has a copywriting component so we can adapt content in various places. We coordinated the printing of both these items and the mailing of the postcards, picking specific routes in specific zip codes that they wanted to target.

RETA Conference Program

RETA has hired us to design their annual conference program for the last three years. This 50 page, double-sided program shows the schedule of workshops and events, floor plans and exhibit booth information, awards, sponsor ads, and more.

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The theme of the event changes every year based on the location of the conference. Illinois was themed for the Roaring 20s, because of the famed Chicago history during the prohibition. The second year was Reno, making a car show theme feel appropriate. Their latest was in Jacksonville, FL known as a hub of history for blues and jazz, making a musical theme feel like a good fit. With each program, we create a color palette that fits the theme as well as all graphics and motifs that help support that theme throughout the printed program.

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Wisewood Energy Sales Sheet

When Wisewood Energy brought us this project, they had a vision: they needed a sales document to send prospective clients. The flyer needed to explain what they do and how their microgrids could benefit communities. It also needed to have clickable links so their website, social media, and email was accessible to start a conversation with an interested buyer.
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With their business based on science and technology, we knew we needed to simplify the language and process so that those unfamiliar with the industry could understand. This included us learning about their complex wood-based energy systems so we could identify the information we would highlight to tell their story. This process challenged us with sifting through a lot of information to pull out just the right amount to help people visually understand the process and its benefits.
Lamplight Creatives - Cole

Content

Allison

Lamplight Creatives - Cole

Design

Cole

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Brent Boatman Book Cover

Brent Boatman Book

Brent came to us as a first-time author with raw chapters of this book written. He needed guidance with organizing them, editing them, and getting the book published on Amazon. As a UFOlogist, he can telecommunicate with UFOs and was ready to share his extraordinary experiences in his memoir.

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We took his pages and copyedited them, first for story edits then for grammar. After many rounds of revisions, we finally landed on the 47 chapters that would become his book, then helped design his book cover. Finally, we prepared his book for both an eBook and print edition and published it on Amazon.
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Copyeditor

Allison

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Community Services Consortium
Trifold

Community Services Consortium had a goal: to create a trifold brochure that showcased the main programs under the agency umbrella so the community could see how deep their reach goes. They had found their programs were often disconnected from one another in the community’s eyes, and sometimes weren’t even recognized as a CSC-supported program.
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CSC-Brochure - Lamplight creatives portfolio

To achieve this goal, we needed to sift through a lot of information to pull out just enough to summarize each program, while also capturing the agency’s essence with a few factoids in between. The imagery was important to represent all programs, and took a few rounds of feedback to land on just the right ones to ensure the vibe was inclusive agency-wide.

Lamplight Creatives - Cole

Content

Allison

Lamplight Creatives - Cole

Design

Cole

Lamplight Creatives - CSC inside and outside - PSD 6mnnasdcjbsdjhcbs
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Visit Corvallis
Partnership Showcase Brochure

This project was as much about creativity as it was about problem-solving. Visit Corvallis came to us with a goal: they needed to help the Corvallis community understand the differences between their organization and partner organizations in town. They knew there was confusion about what each entity did and what their unique role was in supporting the community.
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Because we needed to visually show the differences and similarities between the organizations, we chose to use a Venn diagram. This concept would help demonstrate the overlaps and call out their unique role at the same time. This project took coordination between us and all of the organizations involved to ensure everyone agreed on the message and content, and were happy with our vision behind the design.
Lamplight Creatives - Cole

Content

Allison

Lamplight Creatives - Cole

Design

Cole

Lamplight-Creatives-Visit-Corvallisnbjabcujsfbvujfhb

Moore Family Foods Label

This startup came to us needing to develop a food label for their seed butter. They were pitching to local grocery stores to get their product on shelves and needed a polished appearance for their packaging.

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We designed the label to incorporate their logo, chose a color palette to convey it’s organic ingredients, and added the nutrition facts to include all FDA required elements. The container they were going to use was circular and tapered, so it was larger at the top than the bottom. This meant we needed to make the label a special U-shape rather than rectangular. This would allow the label to wrap the width of the container without leaving creases caused by wrapping something with a straight-edge around a circular object.

Seed-Butter-Label - Lamplight creatives portfolio
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