WEBSITES

Website Development

Website development is designed for those that have no current website or want to move an existing website off one platform onto another. The development of your new website means we are starting from scratch, building from the ground up.

Platforms we build in include: WordPress, Squarespace, Wix, Shopify, and Etsy.

After getting to know you, we determine what platform is best for you based on your needs and desired functionality. For functionality, you might want: an online shop, a blog someone can subscribe to, access to an online course, the ability to collect emails, a client or member portal, or a gallery of your work.

We will advise you on how to secure a domain for your website (your URL address). We will also help you pick a hosting package for your site, and create a professional email address to match your new domain name.

When we develop your website, we will build it with as many pages as you need. We can also build a simple, informational landing page if desired. 

Advanced SEO (search engine optimization) services are available upon request. Standard builds do not include this treatment unless requested.

All website builds are quoted based on your exact needs and timeline.

Website Design

Designing your website means you have an existing site and you want to refresh it with a new look, colors, or imagery. We can design your refreshed website in any of the following platforms: WordPress, Squarespace, Wix, Shopify, or Etsy.

You will have access to our team of marketing professionals that have various skillsets to help create everything you need to update your site. Things you might need include: a logo, headshots or team photos, videos, product photos, aerial photos, illustrations, or other custom graphics.

Through our network, we have people that can accomplish everything you need.

If we build your website using WordPress, we encourage you to choose a DIVI template free of charge. This helps us learn what you like aesthetically and gives us a place to start. Then, we can customize the template you choose, brand it with your colors, change the imagery, remove elements you don’t like, add elements that you want, and more.

All website design projects are quoted based on your exact needs and timeline.

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Website Content

Whether we are building your website from scratch or refreshing your existing site, you will need compelling content that is specific to your organization. After all, your website is often a consumer’s first impression of you.

Our copywriters will create your unique content after an informational interview. This interview takes about an hour. During this time, we ask a series of questions about you, your business, your customers, and your goals. This conversation will give us what we need to craft the perfect messaging for your business that speaks to your customers.

If you are a DIY person who wants to create content on your own and provide it to us, that’s okay too. When you do this, our copyeditors will audit the content and provide feedback as needed. We will offer suggestions to better utilize keywords and calls to actions to increase conversions.

Of course, we will link all of your social media accounts. We can even make it so your social media posts automatically update onto your website! And we will want testimonials – social proof is important for your website and for your credibility.

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CREATIVE CONTENT

Graphic Design

The way your marketing materials are designed matter for the way people interact with them, receive messages, or respond to your calls to action. By “call to action” we mean the thing you want them to do in your promotion or announcement.

Our graphic designers excel in branding and storytelling through creative design. Everything from color to no color matter in how you communicate with people and lead their eye.

Your graphic design needs might include: signs, menus, business cards, brochures, flyers, postcards, stationary, infographics, or book covers.

You might also be looking for stylized year-end reports, branded PowerPoint presentations, or instruction manuals. We can do these too, and any other graphic design project you may have.

Videography

Video content is trending and continues to engage people longer than static imagery. Our videographers will create the stunning videos you need to tell your story.

Requests for video might include: informational videos for your website, social media ads, customer testimonials, event coverage, speaker reels, video ads, or commercials.

Your video’s length will vary based on how you plan to use it; oftentimes between 30 seconds to 5 minutes. We can collect footage over half day, full day, or multi-day shoots depending on your goals and intent for use.

Based on the complexity of your project, we include a consultation session with your videographer before or after shooting. Then we will embark on several rounds of edits and drafts for you to see as we refine, adding graphics and music as needed. 

Upon completion, we will deliver the video file to you in various formats for use on web, social media, or email as needed in the future.

Photography

Original branded photos of your products, services, or staff helps localize your business with real people that work and live in our communities. 

Our trained photographers provide high-quality photos for use on your website, blog, social media, or printed materials. With professional studio equipment, we can set up at your location or offsite to capture the images you need.

Photos you might need include: headshots, office shots, downtown photos, nature images, aerial photography, team photos, or product images. Delivered photo files can be used for anything from a billboard to a bus ad to a digital advertisement.

Photographers are available for half-day or full-day shoots. We are also available for multi-day and multi-location shoots for more extensive photography projects.

PROMOTIONS

Press Releases

Press releases are an effective way for announcing news to outlets including accomplishments, events, and milestones.

Our copywriters write press releases for you in AP style, the approved style of writing that journalists use. Writing your press release in this style gets the attention of a journalist and encourages news outlets to publish it as-is, possibly without ever calling you for an interview.

Press releases spread news quickly and efficiently to publications across the state or nation. Depending on your goals, we will compile a comprehensive list of outlets – newspapers, radio and television stations, and magazines – to send press release we create.

This form of mass communication can add an extra layer of promotion for things that are important you share with the world.

Social Media Content

We always recommend your business has a social media presence. But we also know it takes time and effort you may not have to maintain social sites

Our social media marketers help you create the content and imagery you need to keep your social feed fresh and engaging. We create content calendars and plan posts weeks or months in advance. We can also schedule posts so they go out when the time is right, without you doing a thing.

And, we can help in designing the graphics you need. We can ensure they are the right size for the platform you intend to use them on, and are branded with your brand elements.

If you are unsure of which social media platform you should use to reach your target audience, we offer consultation services to define a social strategy that is right for your business and goals.

Promotions

Whether you need printed materials, digital campaigns via email or social media, or to create a radio or Pandora ad, we have digital marketing experts to make that happen.

Special promotions include mass mailing campaigns through the Post Office or sales-based email campaigns. They may also include digital advertising campaigns, placing ads on social media, in search engines like Google, or within online publications.

Our copywriters and digital marketers can also assist in creating consistent content to keep your blog fresh and organize content for your newsletters.

BRANDING

Logo Development

Your logo embodies the essence of your brand’s personality. From the colors, font, and its design, your logo sends a message immediately to consumers about who you are.

Our graphic designers will develop or revive your existing logo. We will do so after a discovery call to learn more about your goals and vision, including your likes and dislikes.

During the logo development process we will follow these steps: sketch, refine, review, and finalizeYou will be given 3-5 sketches of ideas we have for your logo. After you identify what you like from those sketches, we will add and combine those elements to create your digital draft. 

After receiving the draft of your logo, we will provide three rounds of revisions, playing with colors, fonts, and design as we refine it. When we finalize your logo, we will provide you with various file formats you might need for digital or print use in the future.

Signage

Signage comes in many forms both indoor and outdoor. Signs you might need include storefront signs, window decals, aisle way-signs, car wraps, food labels, or posters. 

Our graphic designers will incorporate your brand elements including your colors, font, and logo, onto all signage we create.

As a full-service creative agency, we can also coordinate the printing and delivery or your signage. We have a trusted network of local vendors whom we have already vetted, so we can save you the hassle of finding someone on your own.

Brand Style Guides

Brand Style Guides are included in all our branding packages.

Style Guides outline the color codes for your brand palette, the fonts approved to be used in materials, rules about how your logo appears, imagery guidelines, and more.

These guidelines are useful for organizations that want to keep their brand’s look and appeal consistent by sharing their brand expectations with employees, partners, and collaborators. Upon sharing them, people will know exactly the colors, fonts, and logo versions you approve of so you are always recognizable to consumers.

See our work.